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 Objective:
At launch, MedeConnect,
an arm of Doctors.net.uk
set up to bridge the gap
between doctors and
pharma companies,
wanted to inform the
widest range of
stakeholders of its
work, its aims and
intentions and its
services in order to
build strong
relationships with
potential clients.
Solution: Grey
Gosling developed a
small leaflet that would
reinforce the key
messages from the
website and also provide
stakeholders with a
complete picture of the
company, its services,
values and vision.
Success: The
company felt so
comfortable with the
quality and strength of
work that it asked Grey
Gosling to develop
additional printed and
on-line materials.
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